Established in 2003, Goodwill Communications is an integrated communications agency with a business communications background and a dynamically growing consumer communications service branch.
Besides traditional media communications the agency’s service portfolio includes consumer communications, content marketing, digital services, employer branding, social media management with strategic brand management, visual planning and web development capabilities. While having a strategic and business oriented vision, the agency also has an innovative and creative mindset.
With its strategic approach and creative solutions, the agency has won international and professional awards. Most recently it received four gold prizes and a bronze at the annual Best Practice Awards of the Public Relations Global Network (PRGN), among others in financial communications, employer branding and consumer communications categories. It also received a bronze award from Kreatív, the leading Hungarian marketing communications magazine, as a partner agency for a campaign celebrating IT Services Hungary’s 10th anniversary.
In recent years the agency stepped out of the confines of Hungary and has established a circle of dedicated partner agencies in the Czech Republic, Poland, Slovakia and Romania. With these independent locally owned partners, Goodwill has developed a capability to serve clients in multi-market assignments in these countries at high service qualities.
Goodwill Communications has been a member of PRGN, a network of independent and owner-operated public relations and communications firms worldwide, since 2012.
To reflect its dedication to the latest communications disciplines, Goodwill Communications has started two professional blogs in recent years: BeYourBrand.hu dedicated to personal and CEO branding topics and EmployYourBrand.hu that follows the latest trends in employer branding – one of the youngest areas of public relations.
Gábor has 13 years of professional experience in communications counsel in mostly corporate and consumer fields. He started his consulting career as head of the corporate communications division at a global communications firm in 2004 and then joined Goodwill Communications in 2008 as client service director. Formerly, he spent close to ten years as a business journalist and editor-in-chief of the Budapest Business Journal.
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